PC World sales hit hard

Wednesday 2nd September 2009

DSG International, Europe's second largest electrical goods retailer, has said business at its PC World chain has been hit hard by the recession.

Group sales were down six per cent in sterling, but were improved from nine per cent last year.

Sales at PC World fell 15 per cent in the four months to August 22nd, but the DSG said overall the financial performance released today remained in line with their expectations.

John Browett, group chief executive, said: "Given the challenging environment, this is an encouraging start to the year. Our Nordic business is performing strongly, the UK transformation continues on plan with the refurbished stores continuing to outperform and the Italian turnaround is starting to deliver.

"We remain cautious about the economic outlook."

DSG added the store refit programme means 108 stores have now be reformatted in the UK. They said they were on track to add an additional 60 to 80 stores to this number. ADNFCR-1783-ID-19342302-ADNFCR

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